search query: @freeterm men / total: 4
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Author: | Conway, J. |
Title: | Men: what they are really thinking? |
Journal: | Admap
2004 : NOV, VOL. 39:10, (455), p. 36-38 |
Index terms: | families marketing |
Freeterms: | men |
Language: | eng |
Abstract: | How do men see themselves in today's society? This article explains the issues, and identifies family men as a missed opportunity for marketers. |
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