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| Author: | Crockett, C. |
| Title: | The cultural paradigm of virtue |
| Journal: | Journal of Business Ethics
2005 : DEC I, VOL 62:2, p. 191-208 |
| Index terms: | ethics business ethics culture entrepreneurship value theory |
| Freeterms: | virtue cultural paradigm socio-economics morality theory practice |
| Language: | eng |
| Abstract: | Social and moral issues in business have drawn attention to a gap between theory and practice and fueled the search for a reconciling perspective. This article considers the assumption of two contenders and introduces a third in the form of Aristotle's ancient theory of virtue, and uses case studies to illustrate the practical implications of each paradigm. It identifies a particular type of institutional community for the practical unification of strategic and normative excellence. |
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