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Author:Tilston, D.
Title:Descending into the abyss
Journal:Accountancy
2009 : FEB, VOL. 143:1386, p. 34-36
Index terms:finance
household goods
markets
Language:eng
Abstract:Household names no longer able to survive on scant margins have faded away. This article deals with their experience, suggesting how financial directors (FDs) should prepare for the worst.
SCIMA record nr: 270848
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