search query: @author Page, T. J. jr. / total: 4
reference: 4 / 4
« previous | next »
| Author: | Burnkrant, R. E. Page, T. J. Jr. |
| Title: | An examination of the convergent, discriminant and predictive validity of Fishbein's behavioral intention model. |
| Journal: | Journal of Marketing Research
1982 : NOV, VOL. 19:4, p. 550-561 |
| Index terms: | MARKETING MODELS CONSUMER BEHAVIOUR STRUCTURAL ANALYSIS |
| Language: | eng |
| Abstract: |
« previous | next »
SCIMA