search query: @author Gardner, M. P. / total: 4
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| Author: | Gardner, M. P. |
| Title: | Mood states and consumer behavior : A critical review. |
| Journal: | Journal of Consumer Research
1985 : DEC, VOL. 12:3, p. 281-300 |
| Index terms: | CONSUMER BEHAVIOUR CONSUMER RESEARCH PSYCHOLOGY BEHAVIOURAL SCIENCE INDIVIDUAL BEHAVIOUR |
| Language: | eng |
| Abstract: |
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