search query: @author Ray, M. L. / total: 4
reference: 3 / 4
Author: | Ray, M. L. Webb, P. H. |
Title: | Three prescriptions for clutter. |
Journal: | Journal of Advertising Research
1986 : FEB-MAR, VOL. 26:1, p. 69-77 |
Index terms: | TELEVISION ADVERTISING |
Language: | eng |
Abstract: |
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