search query: @author Javalgi, R. G. / total: 4
reference: 4 / 4
« previous | next »
Author: | Gensch, D. H. Javalgi, R. G. |
Title: | The influence of involvement on disaggregate attribute choice models. |
Journal: | Journal of Consumer Research
1987 : JUN, VOL. 14:1, p. 71-82 |
Index terms: | CONSUMER BEHAVIOUR CHOICE THEORY CONSUMER CHOICE |
Language: | eng |
Abstract: |
« previous | next »
SCIMA