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Author:Fischer, A.
Ippisch, W.
Title:Umweltschutz - Eine strategische Nische für Österreichs Banken?
Journal:Journal für Betriebswirtschaft
1987 : VOL. 37:4, p. 196-205
Index terms:ENVIRONMENTAL PROTECTION
ECOLOGY
BANKS
AUSTRIA
Language:ger
Abstract:The Austrian banks like to other business organisations may follow four different strategies concerning environmental protection: strategy of the ignorance, of the adaptation, of the social responsability and finally, strategy of the innovation. These strategies are presented. The banks' activity is: they help investments connected to the subject /mainly diffusion of technical know-hows/; increasing the publicity of environmental problems. Even at banks the main question is, whether less or more, market should be applied by solving the problems.
SCIMA record nr: 56730
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