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| Author: | Anandarajan, A. Christopher, M. |
| Title: | A mission approach to customer profitability analysis. |
| Journal: | International Journal of Physical Distribution
1987 : VOL. 17:7, p. 55-68 |
| Index terms: | CUSTOMERS DISTRIBUTION COSTS PHYSICAL DISTRIBUTION MANAGEMENT MARKETING PROFITABILITY |
| Language: | eng |
| Abstract: |
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