search query: @author Winston, W. / total: 4
reference: 2 / 4
Author: | Albright, S. C. Winston, W. |
Title: | Markov models of advertising and pricing decisions. |
Journal: | Operations Research
1979 : JUL-AUG, VOL. 27:4, p. 668-681 |
Index terms: | DECISION MODELS ADVERTISING MARKOV CHAINS PRICING |
Language: | eng |
Abstract: |
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