search query: @author Mitchell, V. W. / total: 4
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| Author: | Mitchell, V. W. |
| Title: | Industrial risk reduction in the purchase of micro-computers by small businesses. |
| Journal: | European Journal of Marketing
1990 : VOL. 24:5, p. 7-19 |
| Index terms: | INDUSTRIAL PURCHASING RISK SMALL BUSINESS MICROECONOMICS |
| Language: | eng |
| Abstract: |
SCIMA