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Author:Darragh, J.
Campbell, A.
Title:Why corporate initiatives get stuck?
Journal:Long Range Planning
2001 : FEB, VOL. 34:1, p. 33-52
Index terms:ORGANIZATIONAL PERFORMANCE
VALUE ADDED
Freeterms:CORPORATE INITIATIVES
Language:eng
Abstract:This paper gives a framework with nine root causes which can diagnose why a corporate initiative has become stuck. The framework enables corporate managers to take more targeted actions which can free the initiative more quickly and with less unintended damage than traditional fixes.
SCIMA record nr: 221461
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