search query: @indexterm CUSTOMER RELATIONS / total: 402
reference: 234 / 402
| Author: | Jenner, T. Erichsson, S. K. |
| Title: | Messung und Management der Kundenzufriedenheit: Lösungsvorschläge zu den Fragen in io management 3/1999. |
| Journal: | IO Management-Zeitschrift industrielle Organisation
1999 : VOL. 68:4, p. 82-84 |
| Index terms: | CONSUMER SATISFACTION CUSTOMER RELATIONS MANAGEMENT PERFORMANCE MEASUREMENT INTERNAL MARKETING |
| Language: | ger |
| Abstract: |
SCIMA