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| Author: | Braddock, R.S. |
| Title: | The Internet: the novel |
| Journal: | Financial Analysts' Journal
2001 : SEP/OCT, VOL. 57:5, p. 17-19 |
| Index terms: | BUSINESS POLICY ELECTRONIC COMMERCE INTERNET PROFITABILITY |
| Language: | eng |
| Abstract: | Businesses that want to succeed in e-commerce in this chapter of Internet development had better learn the new rules of the game. Business models must incorporate revenue sources linked to customer behaviour. Profitability must be attainable by using immediately available capital and revenue. Business models must be both appealing and sustainable. Business models must leverage the medium's assets. |
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