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| Author: | Fowler, A. |
| Title: | How to write a job advertisement |
| Journal: | Personnel Management
1990 : OCT, VOL.1, No.4, p.31-32 |
| Index terms: | RECRUITMENT ADVERTISING ADVERTISING EFFECTIVENESS |
| Language: | eng |
| Abstract: | Advertising a vacancy is very expensive and though the services of advertising agencies are of high quality, it is important for personnel managers to be involved in the process. The article focuses on the main points to consider in writing advertisements. It gives some good ideas and advice and some general rules looking at examples of job advertisements. |
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