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Author:Jones, D.
Title:Radio: on the up?
Journal:Admap
2005 : VOL. 40:4, p. 48-50
Index terms:Media research
Radio industry
Swot analysis
Language:eng
Abstract:The article takes a fresh look at an old-established minor medium. It discusses technology, revenue forecasts and creative challenges in the light of media.
SCIMA record nr: 258142
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