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| Author: | Marchant, G. |
| Title: | Prestige counts for little |
| Journal: | Euromoney
1997 : APR, 4, p. 135-140 |
| Index terms: | FINANCE MONEY ECONOMICS BUSINESS TRAVEL |
| Language: | eng |
| Abstract: | Ideal location or in-room modems, seat size or frequent- flier programmes: what do business travellers value highest in their trips around the world? Garry Marchant pins down the priorities of some top businessmen and asks which hotels and airlines measure up best to their demands. When Asian-based bankers travel for work, they really mean business. Most executives select their hotels and 8Airlines by how they will help them perform their jobs. |
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