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| Author: | Choi, S. C. Despardo, W. S. Harker, P. T. |
| Title: | A numerical approach to deriving long-run equilibrium solutions in spatial positioning models. |
| Journal: | Management Science
1992 : JAN, VOL. 38:1, p. 75-86 |
| Index terms: | BRANDS MARKETING MODELS MARKETING STRATEGY |
| Language: | eng |
| Abstract: |
SCIMA