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| Author: | Watson, T. |
| Title: | Managing, crafting and research: words, skill and imagination in shaping management research |
| Journal: | British Journal of Management
1994 : JUN, VOL. 5:S, p. S77-S87 |
| Index terms: | RESEARCH MANAGEMENT SKILLS |
| Language: | eng |
| Abstract: | A playful approach to words lide management and managing is a valuable way of loosening the imagination of the management research craft worker. The researcher should work within a concept of craft which involves producing useful and aesthetically pleasing work which is identifiable as coming from the hand of the individual craft worker. The research should be crafted in a reflexive style which reveals the researcher's own hand in "shaping" the reality which it presents. |
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