search query: @indexterm MARKETING MODELS / total: 446
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| Author: | Evrard, Y. |
| Title: | La satisfaction des consommateurs: etat des recherches. |
| Journal: | Revue Francaise du Marketing
1993 : OCT-DEC, 144-145, p. 53-66 |
| Index terms: | CONSUMER SATISFACTION MEASUREMENT MARKETING MODELS |
| Language: | fre |
| Abstract: |
SCIMA