search query: @indexterm marketing literature / total: 46
reference: 18 / 46
Author: | Pousset, Andre |
Title: | Les analyses multivariees |
Journal: | Gestion 2000
1994 : OCT, 5, p. 53-71 |
Index terms: | MARKETING LITERATURE MARKETING THEORY MARKETING SYSTEMS |
Language: | fre |
Abstract: |
SCIMA