search query: @indexterm marketing literature / total: 46
reference: 34 / 46
Author: | Michalowska, A. Servant, D. |
Title: | Le medias electroniques, bibliographie selective (1980-1983). |
Journal: | Revue Francaise du Marketing
1983 : NOV-DEC, 96, p. 69-82 |
Index terms: | MARKETING LITERATURE BIBLIOGRAPHY MASS COMMUNICATION INFORMATION RETRIEVAL FRANCE |
Language: | fre |
Abstract: |
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