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| Author: | Harvey, L. |
| Title: | Factors affecting response rates to mailed questionnaires : a comprehensive literature review. |
| Journal: | Journal of the Market Research Society
1987 : JUL, VOL. 29:3, p. 341-353 |
| Index terms: | QUESTIONNAIRES RESPONSE RATE MAIL SURVEYS MARKETING LITERATURE BIBLIOGRAPHY |
| Language: | eng |
| Abstract: |
SCIMA