search query: @indexterm MEDIUM-SIZED BUSINESSES / total: 466
reference: 230 / 466
Author: | Boyer, F. Bourrut-Lacouture, A. |
Title: | Qualite et PMI. La certification d'entreprise ISO 9000: la mise en oeuvre industrielle d'un processus de satisfaction des clients. |
Journal: | Revue Francaise du Marketing
1993 : OCT-DEC, 144-145, p. 165-168 |
Index terms: | CONSUMER SATISFACTION QUALITY STANDARDS MEDIUM-SIZED BUSINESSES |
Language: | fre |
Abstract: |
SCIMA