search query: @indexterm MEDIUM-SIZED BUSINESSES / total: 466
reference: 187 / 466
Author: | Ernst, K. W. |
Title: | Power für Mittelbetriebe: Leidenschaftlich gelebte Philosophie. |
Journal: | Absatzwirtschaft
1995 : APR, p. 34-37, 40 |
Index terms: | MANAGEMENT PHILOSOPHY CORPORATE IMAGE MEDIUM-SIZED BUSINESSES MARKETING STRATEGY GERMANY |
Language: | ger |
Abstract: |
SCIMA