search query: @indexterm Medium-sized businesses / total: 466
reference: 57 / 466
Author: | Stippel, P. Riefle, D. |
Title: | "Wir müssen sogar die Marktführerschaft anstreben". |
Journal: | Absatzwirtschaft
1999 : MAY, p. 18-21, 24, 26, 28 |
Index terms: | MARKETING STRATEGY BUSINESS POLICY BRANDS MEDIUM-SIZED BUSINESSES |
Language: | ger |
Abstract: |
SCIMA