search query: @freeterm Preispolitik / total: 47
reference: 41 / 47
| Author: | Akintoye, A. Skitmore, M. |
| Title: | Pricing approaches in the construction industry (Zuliefererbetriebe)u |
| Journal: | Industrial Marketing Management
1992 : NOV, VOL. 21:4, p. 311-318 |
| Index terms: | |
| Freeterms: | PREISPOLITIK |
| Language: | eng |
| Abstract: | Contractors have to bid competitively for most of their work and at the same time deal with the risks and uncertainties connected with bid submission. This article examines the factors involved in tender pricing and how they interrelate. From this, a conceptual model of contractors' pricing strategy is developed. |
SCIMA