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| Author: | Manganelli, R. L. Raspa, S. P. |
| Title: | Why reengineering has failed |
| Journal: | Management Review
1995 : JUL, VOL. 84:7, p. 39-43 |
| Index terms: | |
| Freeterms: | ORGANISATIONSWANDEL, REORGANISATION, UNTERNEHMENSANPASSUNG, UNTERNEHMENSFÜHRUNG |
| Language: | eng |
| Abstract: | Poorly conceived and executed reengineering projects are becoming a byword in business. Why has an approach that holds so much promise disappointed so many? Experts believe it is because reengineering has been deployed tactically rather than strategically. This case study illustrates how strategic reengineering really can work. |
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