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| Author: | Ettorre, B. |
| Title: | Reengineering tales from the front |
| Journal: | Management Review
1995 : JAN, VOL. 84:1, p. 13-18 |
| Index terms: | |
| Freeterms: | ORGANISATIONSWANDEL, UNTERNEHMENSANPASSUNG, UNTERNEHMENSSTRATEGIE |
| Language: | eng |
| Abstract: | Reengineering is not restructuring, total quality management or performance improvement, but a sophisticated procedure producing top to bottom organizational transformation. A lot of organizations attempt to do this. However, only a rarified few succeed in the scary but exhilarating prospect of genuine metamorphosis. The author of this article takes a look at several companies that took up the challenge. |
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