search query: @indexterm Theatre industry / total: 48
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| Author: | Simonoff, J.S. Ma, L. |
| Title: | An empirical study of factors relating to the success of Broadway shows |
| Journal: | Journal of Business
2003 : JAN, VOL. 76:1, p. 135-150 |
| Index terms: | Success Theatre industry |
| Language: | eng |
| Abstract: | This article uses Cox proportional hazards model to analyze recent Broadway show data to investigate the factors that relate to the longeviety of shows. The type of show, whether a show is a revival, and first-week attendance for the show are predictive for longeviety. Favorable critic reviews in the New York Daily News are related to greater success, but reviews in the New York Times are not. |
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