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| Author: | Owen, C. L. Scherer, R. F. |
| Title: | Doing Business in Latin America: Managing Cultural Differences in Perceptions of Female Expatriates |
| Journal: | Advanced Management Journal
2002 : SPRING, VOL. 67:2, p. 37-41 |
| Index terms: | LATIN AMERICA BUSINESS INFORMATION CULTURE MANAGERS MANAGERIAL EFFECTIVENESS WOMEN |
| Language: | eng |
| Abstract: | A study involving undergraduate, degree-seeking business administration students in Chile found that overall perceptions of women as managers were relatively positive, but more so among women than men. Key fundamental values affecting perceptions are the importance of the family, including the supremacy of the father, and the concept of machismo, or manliness. Both could account for the greater difficulty experienced by women seeking respect in managerial jobs in Latin countries. Nevertheless, careful preparation and orientation can help women cope with this problem. The paper also provides a substantial list of references on this subject. |
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