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Author:Schlender, B.
Title:Sony on the brink
Journal:Fortune
1995 : JUNE 12, VOL. 131:11, p. 32-39
Index terms:JAPAN
ELECTRONICS INDUSTRY
COMPANIES
Language:eng
Abstract:It is fitting that the first man to place big bets on the digital convergence of electronics and entertainment should have been Akiro Morita, a student of both physics and marketing. Well over a decade ago, understanding that consumer electronics hardware and software were no longer distinct businesses, he steered Sony Corporation - the company that brought us the transistor radio, the Trinitron TV, the Walkman, the camcorder, and the CD player - into the music business.
SCIMA record nr: 130984
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