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| Author: | Gil, M. Fe, G. de la |
| Title: | Strategic alliances, organizational learning and new product development:the cases of Rover and Seat |
| Journal: | R. and D. Management
1999 : OCT, VOL. 29:4, p. 391-404 |
| Index terms: | MANAGEMENT R&D ALLIANCES |
| Language: | eng |
| Abstract: | The importance of the automotive industry in the global economy is widely recognized. The sector has undergone enormous changes in order to prepare for the fierce competition of the 21st century. Among these transformations, the most relevant are those technologies developed for the rapid evolution of activities linked to new designs, new products, and new manufacturing processes and systems. Innovative Japanese carmakers have stimulated international performance comparisons in these activities. |
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