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| Author: | Martinez, C.V. |
| Title: | Social alliances for fundraising: How Spanish nonprofits are hedging the risks |
| Journal: | Journal of Business Ethics
2003 : OCT II, VOL. 47:3, p. 209-222 |
| Index terms: | Non-profit organizations Funds Alliances Risk management Spain Europe |
| Language: | eng |
| Abstract: | Social pressure on companies is leading to growing concern about the corporate relationship with the community. On the other hand, the progressive reduction on governments' grants leads non-profits to diversify their sources of revenue and to turn to companies for funds. However, there has been a change in this relationship. Their margin for co-operation is now broader, and the level of involvement is deeper. This results in the formation of alliances btw. them. This paper analyzes the opportunities and risks associated to this type of partnerships, with special emphasis in the non-profits' needs and mission. Secondly, it is described how Spanish non-profits are hedging the risks. Finally, guidelines and information sources are provided to reduce the uncertainty contingent to this type of alliances. |
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