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Author:Farmer, N.
Title:Using systems to sell. European firms can use dp to build marketing muscle.
Journal:Datamation
1986 : MAY 1, VOL. 32:9, p. 64-11, 64-12
Index terms:SALES MANAGEMENT
MARKETING MANAGEMENT
COMPUTER SYSTEMS
Language:eng
Abstract:
SCIMA record nr: 47509
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