search query: @indexterm ALCOHOLISM / total: 49
reference: 9 / 49
| Author: | Greenfield, T. Graves, K. Kaskutas, L. |
| Title: | Long-term effects of alcohol warning labels: findings from a comparison of the United States and Ontario, Canada |
| Journal: | Psychology and Marketing
1999 : MAY, VOL. 16:3, p. 261-282 |
| Index terms: | PSYCHOLOGY MARKETING ALCOHOLISM |
| Language: | eng |
| Abstract: | Since 1989 the U.S. federal government has required warnings on alcohol containers. Findings are presented from telephone surveys conducted between 1990 and 1994 in the U.S. and Ontario, Canada, the no-treatment reference site. In the U.S., penetration peaked in 1993-94, with 43% of the lifetime drinkers reporting label awareness. Label exposure was weaker (<20%) for all years in the reference site. The proportion reporting conversations about drinking during pregnancy was higher among label seers in both sites. |
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