search query: @author Pascale, R. / total: 5
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| Author: | Goss, T. Pascale, R. Athos, A. |
| Title: | Th reinvention roller coaster. Risking the present for a powerful future (Unternehmensziel) |
| Journal: | Harvard Business Review
1993 : NOV-DEC, VOL. 71:6, p. 97-108 |
| Index terms: | |
| Freeterms: | UNTERNEHMENSANPASSUNG, ORGANISATIONSWANDEL, UNTERNEHMENSSTRATEGIE |
| Language: | eng |
| Abstract: | Every CEO knows how to create cross-functional teams, reduce defects, and redesign business processes. Managers looking for a more fundamental shift in their organizations' capabilities do not need to improve themselves, they need to reinvent themselves. Reinvention is not changing what is, but creating what is not. A company on the journey of reinvention must uncover and alter the assumptions on which its decisions and actions are based. When managers reinvent themselves , they create a new context that leads to a seemingly impossible future. |
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