search query: @indexterm AUTOMATIC INTERACTION DETECTOR / total: 5
reference: 3 / 5
Author: | Holmes, C. |
Title: | AID comes to the aid of marketing management. |
Journal: | European Journal of Marketing
1980 : VOL. 14:7, p. 409-413 |
Index terms: | STATISTICAL METHODS AUTOMATIC INTERACTION DETECTOR MARKETING |
Language: | eng |
Abstract: |
SCIMA