search query: @author Vatikiotis, M. / total: 5
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| Author: | Vatikiotis, M. |
| Title: | From chickens to mircochips |
| Journal: | Far Eastern Economic Review
1997 : VOL. 160:4, p. 38-44 |
| Index terms: | ECONOMICS ASIA CHINA |
| Language: | eng |
| Abstract: | "Have you tried our famous barbecued chicken?", asks the host, an executive vice-president at Charoen Pokphand. He is fussing over his guest at a business lunch, but there are no silver place settings or linen napkins. The meal is served on a plastic tray at Chester's Grill, a CP group fast-food outlet. So is the executive trying to save a few baht for the multibillion-dollar CP empire? No, he's making a point. Everything here is linked: CP owns each stage of the food chain, from the grain the chickens eat, to the farms where they're raised, to the shops and restaurants where the meat is sold. |
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