search query: @author Tam, K. / total: 5
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| Author: | Tam, K. |
| Title: | Dynamic price elasticity and the diffusion of mainframe computing |
| Journal: | Journal of Management Information Systems
1996 : FALL, VOL. 13;2, p. 163-204 |
| Index terms: | MIS SYSTEMS DEVELOPMENT ECONOMICS |
| Language: | eng |
| Abstract: | The organizational adoption of information technology (IT) innovations has been an area of increasing research activity in the last two decades. While much attention has focused on the relationship between attributes of the innovation and the adoption decision, little has been done to study the adopters' reactions to changes in these attributes over time. An important innovation attribute is price, which is commonly used as a proxy for adoption cost. |
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