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Author:Sun, Huaibin
Title:The development of China's clothing industry: difficulties and countermeasures (original in Chinese)
Journal:China Textile (c)
1997 : 4, p.32-35
Index terms:CLOTHING INDUSTRY
CHINA
Language:chi
Abstract:There exist the following problems in the development of China's garment industry: In terms of design, the style of garment produced by most of clothing enterprises and sold on market is not of brand-new design. Hoverer, some designers design their works for art's sake, which are not applicable. This leads to design being divorced from market demand. There also exist the phenomena of tort. In terms of information means, in China, has not been formed a comprehensive information network which can provide quickly accurate feed back information. In terms of marketing, garment are sold mainly on a commission basis. Processing trade is taken as the main mode of export. To solve these problems, we should develop a contingent of designers who are good at market business, accelerate the development of garment information undertaking.
SCIMA record nr: 164756
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