search query: @author Cubbin, J. / total: 5
reference: 4 / 5
Author: | Cubbin, J. |
Title: | Advertising and the theory of entry barriers. |
Journal: | Economica
1981 : AUG, VOL. 48:191, p. 289-298 |
Index terms: | ADVERTISING COMPETITION MICROECONOMICS PROFITABILITY |
Language: | eng |
Abstract: |
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