search query: @author Robinson, E. A. / total: 5
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Author: | Robinson, E. A. |
Title: | The battle for Brazil |
Journal: | Fortune
1998 : JUL, VOL. 138:2, p. 48-52 |
Index terms: | INDUSTRIES CARS MANUFACTURING MARKETS BRAZIL LATIN AMERICA |
Language: | eng |
Abstract: | Carmakers of the world have converged on this Latin American nation to test their mettle in a major emerging market. So far, there ha been a surprise winner: Italy's Fiat. |
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