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Author:Holmberg, J.
Title:Backasting: A natural step in operationalising sustainable development
Journal:Greener Management International
1998 : AUTUMN, 23, p. 30-51
Index terms:STRATEGIC PLANNING
SUSTAINABLE DEVELOPMENT
Language:eng
Abstract:A method for strategic planning is presented. Conditions for a future sustainable society are defined; the firm's current activities and competences are analysed in relation to these conditions; future possibilities for the firm are envisaged; flexible strategies are identified that can link the present situation to with desirable sustainable sitation in the future.
SCIMA record nr: 193220
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