search query: @author Gioia, D. / total: 5
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Author: | Ford, C. Gioia, D. |
Title: | Factors influencing creativity in the domain of managerial decision making |
Journal: | Journal of Management
2000 : VOL. 26:4, p. 705-732 |
Index terms: | CREATIVITY DECISION MAKING MARKETING |
Language: | eng |
Abstract: | This study examines factors that influence the creativity of managers' decisions. A domain-based, evolutionary model that describes the influence of context on creative action is combined with a teleological model of creative managerial decision making derived from the strategy formulation and organizational decision process literatures. Results show that two key dimensions of managerial creativity, the novelty and the value of choices, were affected by markedly different factors. |
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