search query: @author Talukdar, D. / total: 5
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Author: | Ratchford, B. T. Talukdar, D. Lee, M-S. |
Title: | A model of consumer choice of the Internet as an information source |
Journal: | International Journal of Electronic Commerce
2001 : SPRING, VOL. 5:3, p. 7-21 |
Index terms: | |
Language: | eng |
Abstract: | A model of demand for the Internet and other information sources is presented that treats the Internet as a production factor employed in producing benefits of search. A model is supported by empirical evidence, using the example of Internet deployment in the search for a new automobile. |
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