search query: @author Hastak, M. / total: 5
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| Author: | Lacko, J. M. McKernan, S.-M. Hastak, M. |
| Title: | Customer Experience with Rent-to-Own Transactions |
| Journal: | Journal of Public Policy and Marketing
2002 : SPRING, VOL. 21:1, p.126-138 |
| Index terms: | EMPIRICAL RESEARCH CUSTOMERS TRANSACTIONAL ANALYSIS ANALYTICAL REVIEW |
| Language: | eng |
| Abstract: | The authors examine the characteristics and experiences of rent-to-own customers using a nationwide survey of 532 customers and 11,575 noncustomers. The authors find that most customers have low incomes and education levels, but most have a motor vehicle and some type of credit card or bank account; most customers use rent-to- own transactions to purchase merchandise, not merely as short-term rentals; and most customers are satisfied with the transactions and are treated well if they are late making a payment, though some experience abusive collection practices. The authors discuss the implications of the findings for public policy. |
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