search query: @author Kratzer, J. / total: 5
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| Author: | Kratzer, J. Leenders, R.T.A.J. Engelen, J.M.L. van |
| Title: | Stimulating the potential: Creative performance and communication in innovation teams |
| Journal: | Creativity and innovation management
2004 : MAR, VOL. 13:1, p. 63-71 |
| Index terms: | Product development New products Team work Creativity Innovation Communication |
| Language: | eng |
| Abstract: | Creativity is essential to successful new product development (NPD) efforts. Since the creative innovation task requires teams to combine and integrate input from multiple team members, the team's communication pattern is an important determinant of team creativity. Based on a sample of 44 NPD teams in eleven companies, this study examines the effects of team-member communication on team creativity. It is found that both interaction frequency and subgroup-formation of communication have a negative relationship to team creativity. |
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