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Author: | Seeger, M. W. Ulmer, R. |
Title: | Explanining Enron : communication and responsible leadership |
Journal: | Management Communication Quarterly
2003 : VOL. 17:1, p. 58-84 |
Index terms: | ACCOUNTABILITY ETHICS LEADERSHIP RESPONSIBIlITY |
Freeterms: | ENRON |
Language: | eng |
Abstract: | For the recent collapse of the nation´s seventh largest corporation Enron exists a variety of explanations. This article examines communication-based leader responsibility principles to explain Enron´s demise. These briefs include communicating appropriate values, maintaining adequate communication and maintaining openess to signs of problems. To illustrate the failures in responsibility, a variety of media reports and participant accounts are used. Also from the analysis many implications for managerial communication are drawn. |
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