search query: @author Floyd, S.W. / total: 5
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| Author: | Baldridge, D.C. Floyd, S.W. Markóczy, L. |
| Title: | Are managers from Mars and academicians from Venus? Toward an understanding of the relationship between academic quality and practical relevance |
| Journal: | Strategic Management Journal
2004 : NOV, VOL. 25:11, p. 1063-1074 |
| Index terms: | academic research management research |
| Language: | eng |
| Abstract: | This article proposes a positive relationship between the academic quality and practical relevance of management research. The basis for this is the idea that academicians and practitioners both value research that is interesting and justified - meaning research that challenges and extends existing beliefs and research that offers compelling evidence for its conclusions. It is acknowledged that there are likely to be many cases where academicians and practitioners disagree on what is interesting and justified. It is argued, however, that there are also likely to be cases where the judgments of the two groups converge. |
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